Ben is one of the Founders of BBH Labs, set up within BBH at the end of 2008. Labs is a technology-driven innovation group focused on ensuring the company is as smart as possible when it comes to change. The focus is on emerging models both for brands and for the agency, with a particular interest in different models of creative collaboration, new technology, media & interactive platforms, and emerging forms of cross-platform storytelling for brands.
Ben’s been an account planner in advertising agencies for over 10 years, with spells at BMP DDB in London (where he headed planning on the agency’s Volkswagen business) and at BBH London (as Global Planning Director on British Airways & Google). Ben moved to BBH in New York in 2007, where he co-ran ZAG, the agency’s brand invention group and was the Head of Account Planning.
Before all of that Ben completed a PhD at UCL in London on the Psychology of Ecstasy and had a book published on a similar theme. He is quite into polar exploration, military history, German design, My Bloody Valentine and cats. He lives in Brooklyn, NY.
Ben blogs at http://malbonnington.com/ and is an excessive user of Twitter at http://twitter.com/malbonnington.