Michel Reilhac is an independent transmedia storyteller, writing, directing and developing his own projects, exploring hybrid forms of narration with many different partners.  He lives between Paris and Berlin. He is also artistic advisor for the Venice Biennale College. He runs the Crossmedia College at Scuola Holden in Torino. He teaches, holds workshops and does presentations on transmedia storytelling on a regular basis at many international events. For over 10 years, from May 2002 until November 2012, Michel Reilhac was Head of Film Acquisitions at Arte France and Executive Director of Arte France Cinema, co-producing around 28 independent feature films from all over the world every year. Since 2008 he has become a flag bearer of the exploration of hybrid forms in storytelling, otherwise labelled transmedia, offering an immersive, participatory, interactive experience to the audience/ participants.