Lucia Haslauer was born in Vienna. After her university studies in Political Science, Contemporary History and Communication at University of Vienna, she started to work at the Austrian broadcasting union ORF in the department for New Media and Development. She was responsible for format development in new media channels like f.ex. mobile television. In 2008 she started to work at ZDF, German public broadcaster where she develops cross-media formats as well as TV-films together with young filmmakers (Das kleine Fernsehspiel).