The Games Sector: innovating it’s way to success

Despite the games sector being such a young industry in the UK, and misunderstood by many, it consistently produces top selling entertainment products in the UK beating album, DVD sales and box office sales. The sector faces it’s own challenges but offers many learnings in agility, ability and creativity. How can other sectors learn from games and their relationship with its enormously faithful community of players? What pitfalls and challenges has it had to face and how can innovation be the solution to thee challenges?

Dr Jo Twist, CEO of UKIE, provides us with the answer to these questions in her Conference presentationThe Games Sector: Innovating Its Way to Global Success in the video below.

THE GAMES SECTOR: INNOVATING ITS WAY TO GLOBAL SUCCESS – Dr Jo Twist from Power to the Pixel on Vimeo.