Jon Kingsbury runs the Creative Economy Innovation Programme at NESTA, with a remit to encourage growth in creative businesses by developing successful models for innovation. He previously worked at the BBC as Head of External Supply, Future Media & Technology where his role was to improve the organisation’s engagement with external creative suppliers. Before becoming interested in driving creative business growth, Jon held a number of senior editorial commissioning roles at the BBC and Channel 4, always in the space where linear TV broadcasting meets interactive content.