When a mysterious sleep virus begins to affect the adults in a small rural town, the youth find themselves cut off from civilisation and fighting for their lives. As the weeks turn into months, the youth are left wondering if it’s a freak accident or something more sinister.

HIM is a collision of film, gaming and interactive technology that continues Lance Weiler’s horror 2.0 series, placing the viewer literally in the shoes of the protagonist. “This is a new type of social entertainment experience that fuses storytelling and gaming in a way that enables audience members to become collaborators within the storyworld,” explains Weiler.

Building on the success of the first version of HIM which had over 2.5 million people viewing and playing along, Lance and his team at Seize The Media will build an immersive storyworld that can be deployed across multiple devices and platforms, creating a variety of marketable media assets: 4-6 minute episodes, 1 minute micro-narratives, online and mobile casual games, online and offline ARG (alternate reality game) elements, and a feature film in the process.


Lance Weiler is a critically-acclaimed, award-winning writer/director. Recognised as a pioneer because of the way he makes and distributes his work – Wired magazine named him “one of 25 people helping to re-invent entertainment and change the face of Hollywood”.

Lance has successfully self distributed his films The Last Broadcast and Head Trauma to more than 20 countries whilst grossing over $5 million in the process. Lance is also a partner in Seize the Media, a social entertainment company that focuses on cross-media story architecture.