David Straus & Joe Neulight at the Power to the Pixel Forum in London

David Straus & Joe Neulight describe how Withoutabox is working to ‘unbox’ the traditional practices of film distribution to create a company based on monetisation services for filmmakers and rights holders, in contrast to a traditional distribution service based on exploiting rights. They describe how the next 100 years of film distribution will be about setting loose libraries instead of dealing in exclusivity and about finding alternative ways of monetising content.Withoutabox has just been acquired by the Internet Movie Database (IMDb), an Amazon.com subsidiary. It will be interesting to watch how they develop synergy between their 100,000 filmmaker members and the 50 million film lovers who visit IMDb each month.