Cross-Media Forum NYC 19 April, Programme Announced

Power to the Pixel is delighted to announce the programme for its first Cross-Media Forum NYC, being held  in partnership with the Independent Filmmaker Project (IFP) on 19 April.

Bringing together leading innovators from the worlds of film, games, interactivity, advertising and broadcast, this one-day event encompasses presentations from industry leaders, cross-media project case studies and will also feature three new cross-media projects in development. Headlining are:

  • Jeff Gomez CEO, Starlight Runner, the leading producer of transmedia entertainment properties
    AND
  • Ty Montague, advertising guru and Founder & Co-CEO of new venture, Co: Collective

Full programme details and ticket information follow…

  • THE CROSS-MEDIA FORUM, NYC AT THE WALTER READE THEATRE, LINCOLN CENTRE 19 APRIL 2011
  • 9.00 9.15
    INTRO

    Joana Vicente, Director IFP & Liz Rosenthal, Founder & CEO, Power to the Pixel

    9.1510.00
    BUILDING ASPIRATIONAL STORYWORLDS – Jeff Gomez, CEO Starlight Runner

    Jeff Gomez, the world’s leading producer of highly successful transmedia franchises, will forward bold ideas on how we can strengthen the interactivity of our story properties and best prepare them to succeed as we extend them across an array of media touchpoints and platforms

    10.00 – 10.30
    TRUTH, LIES AND STORYTELLING – Ty Montague, Founder & CEO Co-Collective

    Ty will talk about the fearsome power of story, in art, in commerce, and in life

    10.30- 10.40
    BREAK

    10.40 – 11.10
    Kevin Slavin, Managing Director & Co-Founder, area/code

    11.10 – 11.40
    EXTENDING YOUR STORY – Andrea Phillips, Writer & Games Designer

    Moving from single-media to transmedia storytelling requires a new mindset and a new creative process. Andrea walks you through the possibilities and pitfalls

    11.40 – 12.10
    I’M A TRANSMEDIA WHAT? – Brian Clark, CEO GMD Studios

    Brian Clark will walk you through the history of innovation that 21st century indie storytellers have inherited

    12.10 – 13.10
    LUNCH

    13.10 – 13.40
    CASE STUDY: AFTERLIFE
    Adam Sigel: Writer, Producer & Content Strategist

    13.40 – 14.10
    CASE STUDY: PANDEMIC/HiM

    Lance Weiler: Story Architect & Founder The WorkBook Project

    14.10 – 14.40
    CASE STUDIES OF INTERACTIVE DOCUMENTARIES

    NFB Canada has become renowned for its portfolio of innovative, interactive documentary stories that explore world topics through an artistic lens. Hugues Sweeney presents a series of the projects featured on their platforms NFB.ca/interactive/  ONF.ca/interactif

    14.40 – 14.50
    BREAK

    14.50 – 15.20
    CASE STUDY: VALEMONT: A TRANSMEDIA EXPERIENCE

    Transmedia producer Nina Bargiel will take you through the process of creating and running this award-winning experience

    15.20 – 16.00
    PRODUCER/FINANCE PANEL

    Lance Weiler, Story Architect & Founder, The WorkBook Project;  Hugues Sweeney, Senior Producer of Interactive Production, NFB Canada;  Ingrid Kopp, New Media Consultant Tribeca Film Institute New Media Fund
    MODERATOR: Liz Rosenthal, CEO & Founder, Power to the Pixel

    CROSS-MEDIA PROJECT PRESENTATIONS

    16.00 – 16.20
    The Lost Children
    presented by Mark Harris, Executive Producer (USA)

    16.20 – 16.40
    Ken Brady Now
    presented by Aina Abiodun, Executive Producer (USA)

    16.40 – 17.00
    In Process
    presented by James Milward, Executive Producer Secret Location (CAN)

    NETWORKING DRINKS RECEPTION
    17.00 – 19.00

    Tickets are $80 for IFP members and Power to the Pixel subscribers / $100 to non-members and can be bought from IFP’s website.